Privacy Policy
Blue Peak Solutions (“we”, “us”, or “our”) is committed to protecting and respecting your privacy. This Privacy Policy explains how we collect, use, and safeguard your personal data when you visit our website, use our services, or otherwise interact with us.
By using our website or services, you agree to the terms of this Privacy Policy.
1. Who We Are
Blue Peak Solutions is a web design and digital marketing agency based in Manchester, UK. For the purpose of the Data Protection Act 2018 and the UK GDPR, we are the data controller responsible for the processing of your personal data.
2. What Personal Data Do We Collect?
We may collect and process the following types of personal data:
a. Information You Provide Directly:
- Name, email address, phone number, and postal address when you contact us or use our services.
- Business details, including company name and website.
- Payment details when you purchase services from us.
b. Information Collected Automatically:
- Technical data such as IP address, browser type, and version, device information, and browsing activity.
- Cookies and similar technologies (see Section 7 below).
c. Third-Party Sources:
- Data from third-party analytics tools (e.g., Google Analytics) to monitor website traffic.
- Publicly available information, such as business contact details.
3. How Do We Use Your Personal Data?
We process your personal data for the following purposes:
- To provide and manage our web design, digital marketing, and related services.
- To communicate with you, including responding to inquiries or providing updates.
- To fulfill contracts and process payments.
- To analyze and improve our website and services.
- For marketing purposes, such as sending newsletters or promotional content, where consent has been given.
- To comply with legal and regulatory obligations.
4. Legal Basis for Processing Personal Data
We process your data under the following legal bases:
- Consent: When you have provided clear consent to receive marketing communications or for cookies.
- Contractual Obligation: To fulfill a contract with you (e.g., providing our services).
- Legitimate Interest: For purposes such as improving our services, monitoring website performance, or responding to inquiries.
- Legal Obligation: To comply with legal and regulatory requirements.
5. Sharing Your Personal Data
We may share your personal data with:
- Service Providers: Third-party companies that assist us with hosting, payment processing, analytics, or email marketing.
- Legal Authorities: If required to comply with legal obligations or protect our rights.
- Business Transfers: If we undergo a business reorganization, merger, or sale.
We will never sell or rent your personal data to third parties.
6. How Long Do We Keep Your Data?
We retain your personal data only for as long as necessary to fulfill the purposes outlined in this Privacy Policy or as required by law.
The retention period depends on:
- The type of personal data collected.
- The purpose for which it was collected.
- Legal obligations.
7. Cookies and Tracking Technologies
Our website uses cookies and similar tracking technologies to enhance your experience, analyze website traffic, and serve targeted advertisements.
What Are Cookies? Cookies are small text files stored on your device when you visit our website.
Types of Cookies We Use:
- Essential Cookies: Necessary for the website to function.
- Analytics Cookies: To monitor website traffic and user behavior (e.g., Google Analytics).
- Marketing Cookies: To serve you targeted ads or promotional content.
Managing Cookies: You can manage or disable cookies through your browser settings. However, certain features of our website may not function properly if cookies are disabled.
8. Your Data Protection Rights
Under UK GDPR, you have the following rights:
- Right to Access: Request a copy of the personal data we hold about you.
- Right to Rectification: Correct any inaccurate or incomplete data.
- Right to Erasure: Request that we delete your personal data under certain conditions.
- Right to Restrict Processing: Limit how we process your data.
- Right to Data Portability: Receive your data in a machine-readable format.
- Right to Object: Object to the processing of your personal data for marketing or legitimate interests.
- Right to Withdraw Consent: Where we rely on consent, you can withdraw it at any time.
To exercise any of these rights, contact us using the details provided in Section 1.
If you are unsatisfied with how we handle your data, you have the right to lodge a complaint with the UK Information Commissioner’s Office (ICO):
Website: https://www.ico.org.uk
9. Security of Your Data
We implement appropriate technical and organizational measures to protect your personal data against unauthorized access, loss, or misuse. While we strive to safeguard your data, no transmission of information over the internet is 100% secure.
10. Third-Party Websites
Our website may contain links to third-party websites. We are not responsible for the privacy practices or content of those sites. Please review their privacy policies before submitting any personal data.
11. Updates to This Privacy Policy
We may update this Privacy Policy from time to time. Any changes will be posted on this page with the updated date. We encourage you to review this Privacy Policy regularly to stay informed about how we protect your data.
12. Contact Us
If you have any questions or concerns about this Privacy Policy or how we handle your data, please contact us at: info@bluepeaksolutions.co.uk